The 27-year-long relationship between Tiger Woods and Nike has ended, but it appears that the story of Woods and Nike is far from over. Woods is reportedly joining TaylorMade for his new apparel partnership; he joined them in 2016 when Nike stopped making golf equipment.
Although Woods and Nike have stated that the deal is ending, the Nike website suggests that the Nike-Woods tale is still ongoing. More significantly, since last week’s top golfers, Tommy Fleetwood and Scottie Scheffler, wore the TW line.
Tiger Woods confirmed the rumors of his departure from Nike with a statement on January 8. Sadly, he had broken up contact with the business that had supported him through good times and bad, as well as being one of his first professional deals in 1996.
The reports about the Woods-Nike divorce have been festering for a while, especially since 2022, so the noteworthy post was not as shocking. to the 2022 Masters, two years before to the breakup, Woods made an appearance wearing FootJoy, which hinted to the slow demise of the long-term collaboration.
Even though the two have officially severed their relationship, it appears far from ended. Nike continues to sell Tiger Woods merchandise on its own website, as the NUCLR Golf revealed. The tweet suggests that either the clothing company is getting rid of its stock before Woods joins TaylorMade, or the deal hasn’t officially terminated.
In addition, seven-time DP World Tour winner Tommy Fleetwood used TW shoes at last week’s Dubai Desert Classic, as did world number one Scottie Scheffler at The American Express. Even after Woods went on to write the new story, the two players continued to wear the shoes.
The rumors that Woods might sign with TaylorMade had begun to circulate before the 82-time champion of the PGA Tour canceled his contract with Nike. It was claimed that the corporation made some significant moves to improve its position in the clothing sector. Furthermore, Woods’s recent appearance on the greens gave the impression that the rumors might come to pass.
Presumably, the former world champion was seen filming footage for TaylorMade. While TM’s photographer Ollie Neglerio was filming Sunday Red (Woods’s signature Red and Black combination for the championship rounds), rumors started to circulate. Additionally, the company has applied to the USPTO for a Sunday Red trademark.
Along with announcing his break with Nike, the renowned golfer hinted to a future collaboration. He acknowledged the existence of a new chapter and hinted that he would start it when he makes his debut at the Rivera Golf Course in 2024.
