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Years before their breakup, Tiger Woods subtly criticized Nike: an old video shows he had one condition the entire time.

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Years of cohabitation followed by an abrupt split. Does it sound familiar? That’s what ultimately transpired as one of the most lucrative and long-running athlete/brand partnerships between Nike and Tiger Woods came to an end. The golf community still doesn’t know exactly what went wrong, even weeks after Nike and the 48-year-old ended their once-thought-to-be-forever romance. However, it appears that we may soon find out!

We found an astonishing reality while attempting to reread history. The 15-time Major champion revealed some reservations and unspoken ideas he had about Nike years ago. Furthermore, it appears that Woods’ request for “comfort” was ignored.

For a very long time, everyone thought that in 2022, Tiger Woods and the multibillion-dollar corporation would begin to tell a different story. After his vehicle accident, he talked about wearing FootJoy shoes ahead of the Masters. He remarked, “With the rods, plates, and screws in my leg, I have very limited mobility now.” I required a change of pace, something that would give me greater stability. That is where I have visited. History, however, contradicts these earlier theories. According to a 2021 video, Woods may have communicated with Nike about his expectations as early as 2021.

For quite some time, his attention to comfort had been a prerequisite. He had either directly or indirectly told the business that he was looking for clothing that “works in unison” with his style and represents him. A few years back, he stated in an interview, “Well, my clothing is an expression of who I am. I want everything to function together, including my clubs and all of my clothing, gloves, and shoes. We’re in a pretty unpleasant environment out there competing, therefore I don’t want to feel uncomfortable. Having anything bother you is the last thing you should be doing.

Following his switch to FootJoy, Woods disclosed that he was collaborating with Nike on a new design. However, it appears that never materialized. However, according to Jordan Rogers, the former director of brand marketing at Nike, “something got in [Woods’] brain that a Nike shoe was no longer the thing that made his foot feel right” at that point. The way golfers move their bodies can be greatly influenced by the design of their shoes. Additionally, Woods felt that Nike’s product was no longer functional.

The long-standing agreement between the giants saw years of attempts to make it work, just like any other relationship; nevertheless, as time went on, the issues in the partnership appeared to get worse. A fire between Woods and his 27-year-old boyfriend had already begun to flare, and his injuries were only making it worse. However, did Nike not even make an effort to retain the outstanding golfer they found on their team?

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